By Dr. Vicki Rackner


Many medical billers want to work with doctors, but most fail miserably. They send LinkedIn invitations that get accepted, only to be ghosted immediately after. They can’t set up appointments.

After 15 years of helping medical billers succeed in the medical market, I’ve learned to spot the difference between those who will thrive and those who will struggle. When a medical biller reaches out wanting to hire me as their coach, I look for four specific qualities before I say an enthusiastic YES to taking them on as a client.

If they lack these qualities? I often direct them toward working with healthcare executives instead of clinicians. Here’s why.

Quality #1: They Are Cut From the Cloth of ServiceThe most successful medical billers genuinely care about doctors as people, not just as high-income prospects. They understand that doctors can smell insincerity from a mile away. After all, physicians spend their days reading people. They know when someone is genuinely interested in helping versus just interested in their money.
The best way to communicate to doctors that you care is to actually care. The best way to demonstrate value is by delivering value at every single encounter.

What happens when this quality is missing? Doctors shut down. They become polite but distant. They’ll take your call but won’t engage meaningfully. You’ll find yourself having surface-level conversations that never lead anywhere—because doctors can sense you’re just going through the motions.

Quality #2: They Are Genuinely CuriousSuccessful billers truly want to know what’s happening in the life of the doctor. They’re much more likely to leave a conversation with a great question than with a great pitch. They understand that doctors will tell you exactly what they want and need—if you just ask the right questions and actually listen to the answers.

This curiosity isn’t manufactured or strategic. It’s authentic interest in understanding the unique pressures, challenges, and dreams that shape a physician’s life.

What happens without curiosity? You default to generic sales pitches that fall flat. Doctors have heard it all before, and they can tell when you’re reciting scripts instead of having genuine conversations. You’ll find yourself talking at doctors instead of with them, and they’ll politely disengage.

Quality #3: They See the Long GameThe billers who succeed with doctors aren’t looking for quick wins. Their goal is to become the go-to person in the doctor’s dining room, in the surgeon’s lounge. They want to become so trusted and respected that whenever a new doctor enters these circles, colleagues automatically say:

“You’ve got to see Jim.”
“You’ve got to see Sarah.”

They understand that building this kind of reputation takes time, consistency, and genuine relationship-building. They’re willing to invest in relationships even when there’s no immediate payoff.

What happens when you’re focused on short-term results? You come across as pushy and transactional. Doctors can sense when you’re trying to rush them into decisions, and they’ll pull back. You might get a few quick wins, but you’ll never build the sustainable referral network that creates long-term success in this market.

Quality #4: They Harness the Power of Physician EvangelismThe most successful billers understand how to get doctors to open the red velvet rope and provide access to other physicians. They know how to activate the law of reciprocity—doing something valuable for doctors that naturally creates a sense of obligation to reciprocate.

But it goes deeper than simple reciprocity. These billers position themselves under a veil of credibility by associating with trusted voices in the medical community. They understand that doctors trust other doctors, and they leverage this peer-to-peer credibility to build their own reputation.

What happens without this understanding? You remain an outsider looking in. You might build individual relationships, but you’ll struggle to break into the broader medical community. Each new prospect feels like starting from scratch because you haven’t learned how to leverage the interconnected nature of medical professional networks.

The Bottom LineThese four qualities aren’t just nice-to-haves—they’re essential for anyone serious about building a thriving practice with physician clients.

The medical market rewards authenticity, patience, and genuine service. It punishes those who try to take shortcuts or treat doctors like any other high-net-worth prospect.

20 Questions to Demonstrate Curiosity and CareHere are 20 questions you can use in conversations with physician prospects. They’ll help you demonstrate curiosity, build genuine connections, and open doors to meaningful relationships.

Professional Journey and Purpose

1. What attracted you to a career in medicine?
2. What is the proudest moment you’ve had as a doctor?
3. If you could go back and give your medical school self one piece of advice, what would it be?
4. What’s one medical breakthrough or innovation that excites you most about the future of healthcare?

Values and Legacy

1. If you had a magic wand, what would you create?
2. What would you do if you found that an uncle you never met left you $300 million?
3. What kind of legacy do you want to leave both professionally and personally?
4. If money were no object, how would you spend your time?

Personal Insights

1. What’s something most people don’t know about being a doctor that you wish they did?
2. Outside of medicine, what’s a skill or hobby you’re passionate about?
3. What’s the best advice you’ve ever received, and who gave it to you?
4. If you could have dinner with anyone, living or dead, who would it be and why?

Life Perspective and Growth

1. Up to 70% of physicians reported experiencing burnout during the pandemic. Were you part of that group, and how did it impact your life?
2. What did you learn about yourself, your money habits, and your wealth-building approaches during the pandemic?
3. What’s one thing you believed about money early in your career that you’ve since changed your mind about?
4. If you could work anywhere in the world for a year, where would you go and what would you do?

Family and Future

1. What traditions or values from your childhood do you want to pass on to the next generation?
2. How do you define “financial freedom” for your family?
3. What’s one experience you want to make sure your family has together?
4. If you retired tomorrow, what would you miss most about practicing medicine?

Try a few of these questions in your next conversation with a physician client—and see how much deeper and more authentic your relationships become.

By Dr. Vicki Rackner
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I was speaking with a sad and dejected physician. She told me about the retirement plans she and her husband discussed a decade ago. Shortly after she retired she became a caregiver for her mother. Then her husband was diagnosed with disabling medical condition.

She said, “We had all of these plans, but we missed our window of opportunity. It’s shut now. We’re not going on that around-the-world cruise. Going to the grocery store is a production for us now.”
Regret is a paralyzing emotion. Your brain tells you, “If I made different choices in the past, I would have a better reality today.”

Regret can also be a powerful planning tool as you work with your doctor clients. You can say, “Imagine we’re having a conversation thirty years from now. What would you most regret if you didn’t take action today?”

The saver might say, “I regret all the times I said no to getting together with family opportunity because I was saving money. My niece was married in Italy, and I convinced my wife we could not afford to go. We could have afforded it! It’s just that I get anxious spending money.”

The spender might say, “I regret losing all that money in dumb doctor deals. Sometimes I imagine how different my life would be.”

Here are some more specific ways you can harness regret to work for you and your clients.
Using Regret as a Planning Tool

1. The “Future Self” Conversation Regularly ask clients to imagine themselves at retirement or key life milestones: “What would 65-year-old you most regret if we don’t address this now?” This creates emotional urgency around current decisions.

2. Identify Their Regret Profile Help clients recognize whether they’re typically “regret-of-action” people (who regret things they did) or “regret-of-inaction” people (who regret missed opportunities). Tailor your recommendations accordingly – conservative clients often need encouragement to take calculated risks, while impulsive clients need guardrails.

3. Create “Regret Insurance” Strategies Frame certain financial products and strategies as protection against future regret. Emergency funds become “peace of mind insurance.” Disability insurance becomes protection against the regret of not being able to provide for family.
Behavioral Interventions

4. The Two-Column Exercise When clients face major decisions, have them write potential regrets in two columns: “What I might regret if I do this” versus “What I might regret if I don’t do this.” This clarifies the true cost of inaction.

5. Set “Regret Minimization Deadlines” Create specific timelines for decisions to prevent endless deliberation. “We need to decide on this practice acquisition by March, or you’ll regret missing this opportunity when similar practices are selling for 20% more next year.”

6. Build in “Regret Prevention Reviews” Schedule annual meetings specifically focused on reviewing potential future regrets. Ask: “What financial decisions are you avoiding that might cause regret later?”

Addressing Spending Patterns

7. The “Values-Based Spending” Framework Help clients distinguish between meaningful expenses (the Italy wedding) and wasteful spending (speculative investments). Create spending guidelines that align with their core values to minimize both types of regret.

8. Implement “Regret-Proofing” Rules Establish automatic systems that prevent common doctor financial regrets: automatic retirement contributions, disability insurance riders, and investment guardrails that prevent emotional decision-making during market volatility.

9. The “Small Regrets vs. Big Regrets” Perspective Help clients understand that the regret of spending money on a family vacation pales compared to the regret of not having enough saved for retirement. Reframe short-term financial discomfort as prevention of long-term regret.
​
10. Document Decision Rationales Keep detailed notes about why clients made specific financial decisions. During future reviews, this helps them remember their reasoning and reduces the likelihood of second-guessing themselves, which often leads to poor reactive decisions.


These strategies transform regret from a paralyzing emotion into a practical planning tool that motivates better financial behavior and deeper client engagement.

It’s anticipated like the summer sighting of Santa Claus. Minnesotans count the days in anticipation of the announcement of the new foods offered at the Minnesota State Fair. This year’s culinary gifts include everything from fried ranch dressing to the “Uncrustaburger”—a hamburger patty with cheese, pickles and special sauce, sandwiched between two deep-fried peanut butter and grape jelly Uncrustables.

You might wonder, “With Minnesotans’ appetite for these unhealthy foods, do they have sky-high rates of cardiovascular disease?” Here’s a statistic that defies logic: Minnesota has the second lowest incidence of heart attacks in the nation. Every year from 2000 through 2022, Minnesota had the lowest overall heart disease death rate in the United States.

Here’s another statistic that defies logic: Despite earning in the top 5% of incomes, physicians as a group struggle to build wealth. Many of your doctor clients are living this paradox right now.

The Neurosurgeon’s Dilemma

Dr. Jim, a brilliant neurosurgeon, recently shared his frustration: “I just don’t get it. I make more money in a year than my parents made in a lifetime. Today they’re enjoying retirement. My financial advisor just projected that if I continue doing what I have been doing, I can retire at age 72—maybe age 70. I want to move up retirement from 65 to 60. I don’t want to be on the hamster wheel continually trading my time for money to finance my lifestyle. How do I step off?”

Underneath Dr. Jim’s comments was a sense of shame: “What don’t I know that I should know? How can somebody as smart as I am make such stupid financial choices?”

If this sounds familiar, you’re not alone. As financial advisors working with physician clients, you’ve likely encountered this paradox repeatedly. The same qualities that make doctors exceptional clinicians can render them poor money managers and erode their wealth.

The Root of the Problem

The way doctors do money is the way they do life, and the way they do life is the way they do money. Physicians have very well-developed behaviors and perceptions that lead to their success as doctors but often undermine their efforts to build wealth.

When doctors struggle financially, they’re not broken. There’s nothing wrong with them. They’re facing a systems problem. They’ve invested so much in learning how to take care of patients that it’s natural to apply these skills to wealth building. But these are not one-to-one transferable skills.

Understanding this dynamic is crucial for financial advisors who want to better serve their physician clients. Here are three specific clinical traits that can sabotage doctors’ financial success—and what you can do to help.

Wealth-Eroding Behavior #1: Over-Reliance on Intellect

Doctors have extreme confidence in their ability to learn and solve problems. Medical technology changes rapidly, and they must keep up and adjust accordingly. This serves them well in medicine but can backfire spectacularly in wealth building.

Consider the radiologist who thought, “Pattern recognition is what I do. Why don’t I get involved with day trading? I’ll recognize patterns and know when to buy and sell.” Like many intelligent professionals, he failed to factor in market variability and factors beyond his control—and lost significant money.

This overconfidence manifests in several ways:
– Falling for “dumb doctor deals” without proper vetting
– Believing they can time markets or pick individual stocks
– Justifying lifestyle inflation with “I deserve this after working so hard”
– Underestimating risks while overestimating their ability to control outcomes

The Wealth-Building Alternative: Systems and Processes

Help your doctor clients leverage what they already know: the power of systems. From day one of medical school, doctors learn protocols for patient evaluation—ritualistic, systematic approaches that ensure consistent outcomes.

Encourage them to apply this same systematic thinking to money management:
– Establish spending thresholds that require reflection (sleep on purchases over $1,000, discuss with spouse for purchases over $10,000)
– Create investment criteria checklists
– Implement automatic savings and investment systems
– Develop decision-making protocols that remove emotion from financial choices

Wealth-Eroding Behavior #2: Relying on Intuition

Seasoned physicians often say, “The lab tests were normal, the X-rays were normal, but I had a sense something was wrong”—and they’re frequently right. This intuition serves them well in medicine but can be disastrous in investing.

When doctors apply this intuitive approach to investments, they often:
– Jump into opportunities based on compelling stories rather than data
– Trust colleagues’ investment tips without independent verification
– Make emotional decisions during market volatility
– Fall victim to confirmation bias and overconfidence

The Wealth-Building Alternative: Data-Driven Decision Making

Just as doctors don’t treat family members because emotion clouds judgment, they shouldn’t make investment decisions based on gut feelings alone. Help them understand that:
– Investing elicits strong emotions that can impair judgment
– They need objective advisors to identify blind spots
– Warren Buffett’s rules apply: Don’t lose money, and don’t forget rule number one
– Systematic, evidence-based approaches outperform intuitive investing

Wealth-Eroding Behavior #3: Following the Standard of Care

In medicine, following the standard of care protects doctors from malpractice liability. They constantly compare their practices to community standards and peer behaviors. This mindset extends beyond the hospital—doctors notice what colleagues drive, where they live, where their children attend school, and how they vacation.

This “keeping up with the Dr. Joneses” mentality can be financially devastating because:
– No one knows what’s really happening behind closed doors
– High-spending colleagues may be drowning in debt
– Lifestyle comparisons drive poor financial decisions
– The pressure to maintain appearances can override sound financial planning

One orthopedic surgeon appeared incredibly wealthy—driving a Bentley, wearing expensive clothes, taking luxury vacations. When he died, his family discovered he had left nothing but debt. He was “all hat and no cattle,” as they say in Texas.

The Wealth-Building Alternative: Values-Based Decision Making

Help your doctor clients “stick to their own knitting” by:
– Identifying their core values and life goals
– Aligning spending decisions with personal values rather than peer comparisons
– Creating financial plans based on their unique circumstances
– Developing confidence in their own choices rather than following the crowd

Practical Strategies for Financial Advisors

Understanding these behavioral patterns allows you to better serve your physician clients:

1. Address the Shame

When doctors express frustration about their financial situation, start with compassion. Remind them they’re not alone, not broken, and facing a common challenge among high-achieving professionals.

2. Leverage Their Existing Skills

Frame financial planning in medical terms they understand:
– Compare investment diversification to not putting all patients on the same treatment protocol
– Relate systematic investing to following clinical protocols
– Use their understanding of risk management in patient care

3. Implement Systems Over Willpower

Don’t rely on doctors to change behavior through discipline alone. Create automatic systems that remove decision-making from emotional moments:
– Automatic investment contributions
– Systematic rebalancing schedules
– Predetermined criteria for major purchases

4. Provide Objective Perspective

Position yourself as the objective voice they need—like a consulting physician who can see what they cannot. Help them understand that seeking financial advice isn’t a sign of weakness but of wisdom.

5. Focus on Values Alignment

Help doctors connect their financial decisions to their deeper purpose. Many entered medicine to help others; show how sound financial planning enables them to continue serving while building security for their families.

The Path Forward

The financial challenges physicians face aren’t a reflection of their intelligence or worth. They’re simply the result of applying clinical skills to a different domain. Once doctors understand these patterns, they can redirect their exceptional qualities toward building wealth.

Your role as a financial advisor is crucial in this transformation. By understanding the unique psychological and behavioral challenges doctors face, you can provide more effective guidance and build stronger relationships with your physician clients.

Remember: the same qualities that make doctors exceptional healers—their intelligence, intuition, and commitment to best practices—can be powerful wealth-building tools when properly channeled. Your job is to help them make that transition from clinical excellence to financial success.

The doctors in your practice don’t need to choose between being good physicians and building wealth. With the right understanding, systems, and guidance, they can excel at both.

Best,

​Dr. VIcki

Hello,

Imagine going on a first date, and discovering this person has terrible table manners. They spit chicken bones onto the table and then use the tablecloth as a napkin.

Would you go out on a second date?

Manners matter. Good manners build bridges between people, and bad manners build barriers. 

However, different groups of people have different manners. Etiquette is the code of manners among groups of people. 

For example, when I visited China, the tour guide said, “When we go to restaurants, you won’t find napkins. Use the tablecloth as your napkin.” He also said that the polite way to deal with bones served with many dishes was to spit them out onto the table.

Chinese diners have different manners than American diners. My brother tried to convince my parents that burping at the dinner table was a compliment, but my parents didn’t buy it.

In a similar way, good manners among doctors is different than among business owners. 

This begs the question: how skilled are you at minding your medical manners? 

Bad medical manners could represent an insidious barrier to the results you want in the medical market.

For example, you may have been taught that it's rude to ask someone how much they paid for their homes. For doctors, money represents the ultimate taboo topic. So, how do you speak with doctors about their wealth without being rude?

You are not born knowing your medical manners; they must be taught. However, you can learn them! Click here to read more about medical manners--including your "medical handshake." 


To your success,
Dr. Vicki

If you’re serious about working with more doctors, you already know your most valuable asset isn’t your investment model or your pitch deck—it’s your time.


Time to build trust.
Time to have real conversations.
Time to follow up when a physician is finally ready to take action.


In my latest Engaging Doctors podcast episode, I sit down with Arnulf Hsu, founder and CEO of GReminders, an AI-powered end-to-end meeting management platform built for financial advisors.


Arnold and his team have implemented their system in thousands of advisory practices, from solo advisors to 200-advisor enterprises. What they’re seeing is remarkable:

• Advisors saving 500–600 hours per year each by automating meeting workflows
• Client reviews being scheduled, confirmed, and prepped on autopilot
• Rich pre-meeting briefs that pull in emails, statements, notes, and documents so you walk into every meeting fully prepared
• Post-meeting summaries and follow-up emails auto-drafted in your Outlook drafts folder 30 seconds after the meeting ends 

We also talk about:

• Why AI is not going to replace advisors—but advisors who use AI will outperform those who don’t
• The biggest mistakes firms make when they assume “AI will just take care of it”
• How to leverage AI in a compliance-sensitive, privacy-sensitiveenvironment
• Why smaller practices may benefit even more from AI than big firms

If you’ve ever thought, “I’d love to work with more doctors, but I’m already maxed out,” this episode is for you.


Listen to the episode now! Click here.


As you listen, ask yourself:


“What would I do with an extra 500 hours a year—especially if I invested that time in my best clients and my ideal doctor prospects?”

Best,

​Dr. Vicki

If you’ve ever tried to enter the medical market and thought,

“This just doesn’t work,”

I want to normalize that experience.

Even Starbucks failed--for nine years.

In a lecture reflecting on Starbucks’ growth, Howard Schultz tells the story of the company’s early attempts to expand into China. Everything failed. Not because Starbucks wasn’t strong—but because they assumed what worked in the U.S. would work everywhere.

It didn’t.

The breakthrough came only when Starbucks truly understood Chinese culture: the centrality of family, the responsibility employees felt toward their parents, and the values shaping trust and loyalty.

That insight changed everything. Today, Starbucks opens a store a day in China.

Working with doctors is remarkably similar.

Doing “more of the same”—generic messaging, standard discovery questions, off-the-shelf value propositions—rarely works in medicine. Not because doctors are unreachable, but because they are a distinct culture with their own values, pressures, and unwritten rules.

At Engaging Doctors, we help financial advisors do what Starbucks ultimately did:
understand the culture before asking for commitment.

If you’ve tried before and felt discouraged, know this:

There is a way forward.

Click here to read the blog post. 

As we look toward 2026, I’ll be sharing new ideas to help you evolve into the kind of advisor doctors want to work with—and tell their friends about.


Thank you for being part of this community.

Wishing you a happy, healthy, and successful New Year.


To your success,
Dr. Vicki

When a doctor asks AI for help finding a financial advisor… will it find you?


In the latest episode of the Engaging Doctors Podcast, I sit down with my own mentor and AI strategist, Lisa Larter, to talk about how financial advisors can harness AI to attract, engage, and serve more doctor clients.


Lisa has been on the front edge of digital change since the early days of social media. 


Today, she helps professionals and business owners integrate AI into their marketing and operations in a practical, profitable way.

In this episode, we discuss:

• Why AI literacy is now a core business skill for financial advisors
  
• How AI is quietly disrupting website traffic and the old “funnel” model
  
• What you can do to become the advisor AI recommends to physicians
  
• Simple ways to use AI as your strategic thought partner (not just a content machine)
  
• The biggest mistakes advisors make with AI—and how to avoid them
  
• Real examples of professionals closing bigger deals and getting better leads with AI
  

If you’ve been curious about AI but not sure where to start—or worried about compliance, your voice, or the learning curve—this conversation will give you clarity and practical first steps.


Read, watch or listen to this episode here.


Whether you’re just dipping your toe into AI or already experimenting with tools like ChatGPT, this episode will help you:

• Think more strategically about how doctors will find you in 2026 and beyond
  
• Identify where AI can save you time and mental energy
  
• See how AI can actually support compliance-friendly, physician-specific marketing
  

After you listen, I’d love to hear from you:
What’s one way you see yourself using AI in your practice this year? ​

Hello,

Every stylish woman has a little black dress.

As you attract, engage and serve more doctor clients, think of your signature presentation as your “professional little black dress.”

How well does your signature presentation work? Does it garner attention—and for the right reason? Does it fit you? Does it support your practice-building goals?

Here are the biggest mistakes financial advisors make with their signature talk:

1. They don’t have a signature talk.
2. They think, “If I just demonstrate to doctors how much I know in my talk, they will want to meet with me.” 
3. They fail to tap into what doctors really desire, and instead deliver content they think doctors SHOULD know.
4. They fail to address and overcome objections. 
5. They fail to offer follow up for doctors who do not immediately say yes.
   
   

Here are a few tips to create a successful signature talk that delivers results:

1. Understand what your doctor prospects desire.
2. Understand and overcome doctors’ objections as they consider moving forward with you.
3. See your signature talk as a bridge that transports doctors from where they are now to where they want to be. 
4. Tell stories.
5. Make doctors the heroes of your stories.
   
   

Understand that you always have the ability to craft a more compelling, attractive and effective signature talk. 

Click here to view a video with more tips.

To your success,
Dr. Vicki
Vicki Rackner MD
Principal, Engaging Doctors

Hello,

Do you ever find yourself in uncomfortable situations, and wonder about the best thing to say?

I used to feel very uncomfortable when people gave me compliments. Inevitably I would say things to diminish myself. If someone complimented my dress I would say, “Oh, this old thing…..” Or, if someone recognized an accomplishment I would say, “I just got lucky.” Or, if someone recognized an act of kindness, I would say, “Anyone would do that!”

I came to recognize that this response did not serve either myself or the person delivering the compliment. I felt embarrassed. The person who delivered the compliment felt dismissed. Both of us left the encounter frowning.

I knew I wanted to say something different, but what would it be?

I sat down and made a list of things I could say when someone delivered a compliment. Then I practiced. I said the new scripts out loud as I went for walks. 

Then the day came when I got a real compliment. I took a deep breath and delivered my new practiced script. And I noticed something. Both of us were smiling at the end of the encounter.

You may find yourself in situations that make you feel uncomfortable as you attract, engage and serve more doctor clients. Here are a few:

**Starting a Conversation in a Social Setting**  

   You want to begin a conversation with a doctor you meet at a dinner party or community event.

**Prospecting a Doctor Who Treats You or Your Family**  

   You want to approach your personal physician or a specialist treating a family member.

**Getting Past the Gatekeeper**  

   You want to establish contact with a doctor, but their receptionist or assistant acts as a barrier.

**Requesting Introductions to Other Doctors**  

   You want to ask a doctor client for introductions without jeopardizing your relationship.

**Handling Rejection**  

   You want to know what to say when a doctor declines your offer or says no to scheduling a meeting.

 **Dealing with Being Ghosted**  

   You want to address a situation where a doctor stops responding to your emails or calls.

**Recovering from a Mistake**  

   You want to know what to say or do if you’ve made a professional error or a faux pas.

**Discussing Fees or Compensation**  

    You want to handle fee discussions when a doctor questions the value of your services or expresses resistance.

**Managing High Expectations**  

    You want to navigate situations where a doctor expects immediate results or personalized attention beyond your capacity.


Click here to see a complete list of 20 situations that elicit discomfort for financial advisors.. 


Here are some tips:

1. Identify specific situations that make you feel uncomfortable. 

2. Reflect on what do you currently say or do. How is it working for you? 
 
3. Generate new ideas. What else could you say? Identify the script that is "you."

4. Practice new scripts for success so you're prepared next time!
 
Please feel welcome to share scripts that work well for you!


To your success,
Dr. Vicki

One of the biggest questions I get is, “How do I get my message in front of more doctor prospects?” 

And the unstated questions, is, “And how do I do this knowing I HATE to sell?”

Here’s an idea for you.

You meet with your clients on a regular basis.

How about making these meetings into celebrations—complete with cupcakes! 

At your scheduled meeting, remind your clients where they were when you first met. Ideally you wrote down their own words you can use today. “Do you remember what things were like for you when we first met? You got up at three in the morning wondering if you could retire before age 75. You had regular arguments in your partner about money. Now look at you!  You have a plan to retire at 61. You thrived through the pandemic. You replaced uncertainty with certainly.”

Then celebrate! Bring out the cupcakes. Bring balloons if you wish. Celebrate the transformation you facilitated! You have just helped your clients move towards TrueWealth.

Then take the next step. Say, “We both know that today there are physicians who are where you were when we met. The difference between you and them is that they are suffering in silence. How can we get the message out that there is hope?"
 
Then be quiet. Let your client generate some ideas about how you can get solid financial literacy information into their hands.

Easy-peasy! You’re cultivating a culture of introduction with a heart of service.

Let me know how this works for you!


To your success,
Dr. Vicki